I gave up

Several weeks ago my wife and I decided to take on the 75 Hard Challenge. If you’ve tried it before… you know it’s NOT the easiest thing in the world.


For 75 days straight you’re supposed to:


> workout twice (45 minutes each)

> read 10 pages of NONfiction

> take a progress picture

> drink a gallon of water

> stick to a diet


And you can’t just pick a couple.


For the entire 2.5 months you have to successfully complete every single thing on that list. No exceptions.


Like I said… it’s pretty damn tough.


Which is why we gave up after a week.


(because of a hot dog lol)


But I wouldn’t call it a total loss. Me and Kayla still learned some valuable lessons we’ll be taking with us for the next 75 Hard.


I talk about these in my newest video:


>>> https://m.youtube.com/watch?v=ZFLWOCEQnyU&



Whether you want to try the 75 Hard Challenge, create daily content, consistently reach out to potential clients, etc…  you might want to check this out.



P.S. It’s a bit different from my other videos.


Instead of sitting in front of my desk and giving advice…the goal is to give you more of a behind-the-scenes look at my life.


More personality too.


Now I’m not saying you should give up on “thought leadership” videos. They’re still super important for your SEO and long-term growth.


But here’s the advantage of educational vlogs:


They’re GREAT for getting subscribers (and increasing your watch time too). Then naturally people will start finding your other videos and eventually book a call with you.


1. Educational vlogs [Top of funnel]

2. Thought leadership content

3. CTA (book a call, fill out a form, etc) [Bottom of funnel]


Something to keep in mind for your own channel.


Here’s an example:


>>> https://m.youtube.com/watch?v=ZFLWOCEQnyU&


I’d love to hear what you think!

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